Magalu Affiliate: How to Sell More on WhatsApp and Telegram in 2026
What is the Magalu affiliate program?
Magazine Luiza (Magalu) offers one of the most beloved affiliate programs in the Brazilian market. Through the "Parceiro Magalu" program, anyone can promote Magalu products and earn commissions on sales made.
The difference with Magalu lies in the strength of the brand: it is one of the most trusted retailers in Brazil, with fast delivery, easy installment plans, and a loyalty program. For affiliates on WhatsApp and Telegram, this trust translates into a high conversion rate.
How to become a Magalu Partner
Registration
- Access the Parceiro Magalu program website
- Create your account by providing personal information
- Choose the products you want to promote
- Generate your personalized links
- Share on your promotional channels
Requirements
- Valid and active CPF
- Bank account for receiving payments
- Promotional channel (WhatsApp/Telegram, WhatsApp, groups, etc.)
- No need for CNPJ or minimum number of followers
Commissions and payment
The commissions of the Parceiro Magalu program vary by category:
| Category | Estimated Commission |
|---|---|
| Smartphones | 3-5% |
| Home Appliances | 5-8% |
| Fashion | 8-12% |
| Furniture | 6-10% |
| Computing | 4-7% |
Values may vary according to promotions and program updates.
Payment is made via bank transfer after reaching the minimum withdrawal amount. The payment cycle follows the rules defined in the program.
Strategies to sell Magalu on WhatsApp and Telegram
1. Flash offers in Stories
Magalu frequently offers aggressive discounts for a limited time. Capture these offers and promote them in Stories with a sense of urgency: "Only until midnight! Reply OFFER to receive the link."
2. Price comparison
"This cell phone costs R$2,500 in other stores. At Magalu, it's R$1,899 with free shipping." Price comparisons are extremely persuasive.
3. Unboxing and reviews
Show Magalu products arriving, unboxing, and testing. Real and authentic content generates trust and sales.
4. Seasonal content
Take advantage of dates like Liquidação Fantástica, Black Friday, Mother's Day, and other Magalu campaigns. Commissions and discounts tend to be higher on these dates.
5. Lists for commemorative dates
"10 Valentine's Day gifts under R$100 at Magalu" — lists for commemorative dates convert very well.
6. Link automation
With DivulgaNinja, set up automation to send Magalu links automatically via DM when followers interact with your offer posts.
Advantages of being a Magalu affiliate
- Trusted brand: Magalu is top of mind in Brazilian retail
- Fast delivery: robust logistics with deliveries in 24-48h in many regions
- Easy installment plans: up to 12x interest-free on many products
- Points program: customers accumulate points, encouraging repurchase
- Easy returns: clear return policy reduces fear of c
The questions our community asks the most
The same questions reach our community every week. Here they are, with short answers and no filler.
Do I need a company or a large audience to start?
No. Most programs accept individuals, and groups with a few dozen engaged people are enough to be approved and make the first sales.
Do I need a company to be an affiliate?
Not to start. Most programs accept individuals and pay directly to the registered bank account. Incorporating becomes a choice once revenue grows.
Can I be an affiliate without showing my face?
Yes. Many affiliates work entirely through messaging groups and channels using text, product images and links. Trust comes from the quality and consistency of the offers.
How do I post to many groups at once?
By organising your offer catalogue and schedule in one place: you set the times and the system publishes to every connected group and channel. That is what keeps dozens of channels active without copy-pasting all day.
Which affiliate program is best to start with?
Start with the store your audience already buys from: fashion audiences fit Shein and Shopee, tech audiences fit Amazon, AliExpress and Mercado Livre. Once you have rhythm, add a digital product for the higher commission per sale.
How do I become an affiliate?
Pick a program (marketplace or digital product), register for free with the account you already use, list where you will promote and wait for approval, which usually takes one to two days.