Hotmart Affiliate: How It Works, How to Start and How Much You Earn 2026
What Is Hotmart?
Hotmart is the largest digital products platform in Brazil. It connects digital content producers with affiliates who promote products for commissions of 30-80%. Use DivulgaNinja to automate sharing in groups.
The questions our community asks the most
If one of these questions is what's holding your start back, it's probably answered right below.
What is the difference between marketplace and digital product affiliation?
Marketplaces pay a small percentage per order but the product is already familiar, so decisions are fast. Digital products pay far more per sale and require building trust before the offer.
When are digital product commissions paid?
Usually after the product's refund guarantee period ends. That is why month one feels slow and month two arrives with the accumulated balance.
Can I promote digital products in WhatsApp groups?
Yes, and it works well when the group first receives useful content about the topic. A planned sequence of messages across the week, posted at the right times, converts far better than a bare link.
How do I sell as a Kiwify affiliate?
Join a product inside the affiliate marketplace, grab your link and send qualified traffic to the sales page. Digital products pay much higher commissions than marketplaces, so a few sales a day already change the month.
How long does the Hotmart cookie last?
Hotmart uses a long attribution window from the click, with last-click rules set per product. That helps group promoters: someone can click today, think it over and the sale can still be credited to you.
How do I contact Hotmart support as an affiliate?
Hotmart has a help centre inside your account with ticket tracking, and each producer also runs their own channel for product questions. Use platform support for commission issues and the producer for content or creative material.